With New Burger, Beef Brand Teton Waters Encourages Consumers to Eat More Plants

With New Burger, Beef Brand Teton Waters Encourages Consumers to Eat More Plants

With New Burger, Beef Brand Teton Waters Encourages Consumers to Eat More Plants

Sausage and hot dog brand Teton Waters Ranch (TWR) is in the business of beef. So it’s a bit of an anomaly that the company’s latest innovation aims to inspire its consumers to eat less of its core product. This week, TWR announced the Spring 2019 launch of a frozen hamburger patty made from a “mindful mix” of both grass-fed beef and mushrooms.

Read more here: https://www.nosh.com/news/2018/with-new-burger-beef-brand-teton-waters-encourages-consumers-to-eat-more-plants